|Table of Contents|

Allocation and pricing mechanism oriented to group-buying(PDF)

《南京理工大学学报》(自然科学版)[ISSN:1005-9830/CN:32-1397/N]

Issue:
2017年05期
Page:
602-
Research Field:
Publishing date:

Info

Title:
Allocation and pricing mechanism oriented to group-buying
Author(s):
Jiang Yi1Wu Jing1Zhu Zeyu2Zhu Junwu13Li Bin14
1.School of Information Engineering,Yangzhou University,Yangzhou 225127,China; 2.School of Computer and Information Engineering,Guangxi Teachers Education University,Nanning 530023,China; 3.School of Computer Science,University of Guelph,Guelph N1G2W1,Canada; 4.State Key Laboratory for Novel Software Technology,Nanjing University,Nanjing 210023,China
Keywords:
group-buying pricing function coalition pricing mechanism utility distribution
PACS:
TP399
DOI:
10.14177/j.cnki.32-1397n.2017.41.05.011
Abstract:
Buyers with different requirements can enhance their ability with sellers by forming a common-utility coalition in group-buying.In order to solve the problem of uneven utility distribution in the group-buying coalition,the subsection utility distribution mechanism and the truthful payment mechanism based on the coalition formed by the max-utility of coalition and the max-deal of coalition are proposed here.In the subsection distribution mechanism,the buyer’s utility is proportional to its contribution to the coalition.In the truthful contribution payment mechanism,the cost of each buyer is its contribution to the coalition.The theoretical analysis reveals individual rationality,budget-balance,truthful and fairness of the two mechanisms.Experimental results show that the self-protection pricing function satisfies the nature of the increasing of the seller’s income and can guarantees that the seller’s income does not decease with the increase of the goods selling.

References:

[1] 吴翠莲.网络团购的定价与收益协调策略研究[D].北京:中国科学院大学经济与管理学院,2015.
[2]Yamamoto J,Sycara K.A stable and efficient buyer coalition formation scheme for e-marketplaces[C]//Proceedings of the 5th International Conference on Autonomous Agents.New York,US:ACM,2001.
[3]Li C,Sycara K,Scheller A.Combinatorial coalition formation for multi-item group-buying with heterogeneous customers[J].Decision Support Systems,2010,49(1):1-13.
[4]Matsuo T,Ito T,Shintani T.A volume discount-based allocation mechanism in group buying[C]//Data Engineering Issues in E-Commerce.Washington D C,US:IEEE Computer Society,2005:59-67.
[5]Frank E Walter.Trust as the basis of coalition formation in electronic marketplaces[J].Advances in Complex Systems,2011,14(2):111-131.
[6]Liao S H,Chu P H,Chen Y J,et al.Mining customer knowledge for exploring online group buying behavior[J].Expert Systems with Applications,2012,39(3):3708-3716.
[7]Irem Eren Erdo Agˇ mus,Mesut ?i?ek.Online group buying:What is there for the consumers?[J].Procedia-Social and Behavioral Sciences,2011,24(24):308-316.
[8]Kauffman R J,Lai H,Ho C T.Incentive mechanisms,fairness and participation in online group-buying auctions[J].Electronic Commerce Research & Applications,2010,9(3):249-262.
[9]张欣.合作博弈的应用[D].南京:南京农业大学理学院,2008.
[10]Shehory.Coalition formation for large-scale electronic markets[C]//Proceedings of International Conference on Multiagent Systems.Boston,US:IEEE,2000:167-174.
[11]Shehory O,Sycara K P,Jha S.Multi-agent coordination through coalition formation[C]//International Workshop on Agent Theories,Architectures,and Languages.Berlin,Germany:Springer,1997:143-154.
[12]Li C,Rajan U,Chawla S,et al.Mechanisms for coalition formation and cost sharing in an electronic marketplace[J].Electronic Commerce Research and Application,2004,3(4):341-354.
[13]Parkes D C,Kalagnanam J,Eso M.Budget-balance with vickrey-based payment schemes in exchanges[C]//International Joint Conference on Artificial Intelligence.San Francisco,US:Morgan Kaufmann Publishers Inc,2001:1161-1168.
[14]宋衡,朱俊武,姜艺,等.一种基于连续价格函数的电力消费转移方案[J].南京理工大学学报,2015,39(4):412-419.
Song Heng,Zhu Junwu,Jiang Yi,et al.Shifting scheme of power consumption based on continuous price function[J].Journal of Nanjing University of Science and Technology,2015,39(4):412-419.
[15]Feyza Merve HafizoAgˇlu,Sandip Sen.Analysis of fairness and incentives of profit sharing schemes in group buying(Lecture Notes in Business Information Processing)[M].Berlin,Gemany:Springer International Publishing,2014,187:70-83.

Memo

Memo:
-
Last Update: 2017-09-30